Laterna Magica
- * Golden Egg 2024 - E-shop / Silver
- * Golden Egg 2024 - Corporate Rebranding / Shortlist
- * Golden Egg 2024 - Website / Shortlist
Located on the corner of Raua Street, the Laterna Magica showroom has been a focal point for lighting connoisseurs for many years. The selection of designer lighting is extensive and carefully curated; when visiting, you can be certain that no ceiling will be left without a chandelier and every sofa will find its companion in a floor lamp. However, even the brightest bulb eventually begins to dim, and the Laterna Magica branding required a refresh to ensure the new website could reach its full potential. We combined carefully selected typefaces, engaging layouts, and a distinctive color palette to ensure a unique and memorable result. We also reviewed all materials—business cards, email signatures, and advertisements—which were adorned with illustrations inspired by designer lighting.
Since the showroom cannot accommodate all lighting fixtures, Laterna Magica also has an e-shop, which was completely rebuilt from scratch. While creating the design, we ensured that usability and aesthetics moved in sync and that a perfect balance was maintained between the two. We took a fresh look at product structures, filtering logic, and the interconnectedness of various pages. On the new site, you can conveniently navigate between lighting fixtures and manufacturers, view projects featuring specific lights, and enjoy everything else a high-quality website entails.
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An award-winning website is a click away.
All websites are developed as custom solutions, precisely with your business in mind. We are able to see the big picture and offer solutions that convert visitors into customers. We have extensive experience in assisting Estonia's top companies in their respective fields.
